Performance Marketing Intern

We employ 4,500 people across underwriting, claims, actuarial, IT and customer service. Regional offices in Karachi and five other cities support agents and policyholders.

The program

Merrick Mutual is hiring a Performance Marketing Intern for Immediately. Support the Digital Marketing Team at Merrick Mutual with campaign execution and weekly performance reports. Fully remote, flexible hours, fixed weekly check-ins. Fully remote. You can work from anywhere in Pakistan. Normal working hours, Monday to Friday. You get a company laptop and a headset before you start.

Your projects

• Update landing pages on WordPress or Webflow, including text, images and form fields
• Set up and monitor small Google Ads and Meta Ads campaigns under supervision, with daily budget caps
• Create UTM links for every campaign and keep the tracking sheet up to date
• Build email newsletters in Mailchimp or Brevo and segment the contact list by user activity
• Clean and organise lead lists exported from forms and the CRM
• Prepare simple creatives in Canva for ad tests, following the brand guidelines
• Pull weekly numbers from Google Analytics 4 and the ads dashboards into a Google Sheets report
• Research competitor ads using the Meta Ad Library and summarise findings in a short doc

Who you are

• Available for at least 30 hours a week, work from home
• Have their own laptop and a reliable internet connection, ideally with a UPS backup
• Comfortable with Google Sheets or MS Excel: filters, SUM, simple pivot tables
• Own laptop and reliable internet. A second screen helps but is not required
• Curious about why some ads work and others do not
• Basic understanding of how Google Ads and Meta Ads work. Free online certifications count
• Pursuing a degree in marketing, business, commerce, mass media or a related field, graduating in 2027
• No prior internship needed

Nice to have

• Experience boosting posts for a college fest or a family business

What you get out of it

• How paid campaigns are set up, budgeted and optimised, with real spend behind them
• Reading GA4 and building a weekly report that a founder will actually read
• Practical exposure to 6 to 8 marketing tools used by most startups
• You will run at least two A/B tests yourself and write up the results

Program dates: Immediately, 2 months.

Intern pay: PKR 28,000 - PKR 38,000 pcm

What we offer

• Mentorship from senior team members
• Free access to paid learning courses
• Letter of recommendation
• Job offer on successful completion

Duration: 2 months. Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Merrick Mutual (Pvt.) Ltd..